Basic Features
Using Hashtags

Using Hashtags on RedNote

Hashtags are powerful tools for content discovery and community building on RedNote. Learn how to use them effectively to increase your visibility and find relevant content.

Understanding Hashtags

What Are Hashtags?

  • Keywords preceded by #
  • Content categorization tools
  • Discovery mechanisms
  • Community builders

Types of Hashtags

  1. Topic Hashtags

    • #Technology
    • #Fashion
    • #Food
    • #Travel
  2. Event Hashtags

    • #WorldCup2025
    • #Olympics
    • #NewYears
    • #Conferences
  3. Community Hashtags

    • #PhotoOfTheDay
    • #WritingCommunity
    • #ArtistsOfRedNote
    • #FoodieLife
  4. Location Hashtags

    • #NYC
    • #Paris
    • #Tokyo
    • #LondonLife

Using Hashtags Effectively

Basic Rules

  1. Format

    • Start with #
    • No spaces
    • No special characters
    • Letters and numbers only
  2. Quantity

    • Maximum 30 per post
    • Recommended: 5-10
    • Quality over quantity
    • Relevant only
  3. Placement

    • End of post
    • Within text naturally
    • Comment section
    • First comment

Best Practices

  1. Research Before Using

    • Check meaning
    • View related content
    • Verify appropriateness
    • Check popularity
  2. Mix Hashtag Types

    • Popular hashtags
    • Niche hashtags
    • Brand hashtags
    • Community hashtags
  3. Stay Relevant

    • Match content
    • Consider context
    • Avoid misleading tags
    • Be specific

Finding the Right Hashtags

Research Methods

  1. In-App Search

    • Explore trending tags
    • Related hashtags
    • Popular in your region
    • Category browsing
  2. Competitor Analysis

    • Similar accounts
    • Industry leaders
    • Trending posts
    • Community standards
  3. Tools and Resources

    • Hashtag generators
    • Analytics tools
    • Trending topics
    • Industry reports

Creating Custom Hashtags

Guidelines

  1. Keep It Simple

    • Easy to spell
    • Memorable
    • Clear meaning
    • Unique
  2. Brand Integration

    • Include brand name
    • Campaign specific
    • Event related
    • Community focused
  3. Testing

    • Check availability
    • Test readability
    • Verify meaning
    • Monitor usage

Hashtag Strategy

Content Types

  1. Personal Posts

    • #DailyLife
    • #MyJourney
    • #PersonalGrowth
    • #LifeUpdate
  2. Business Posts

    • #SmallBusiness
    • #Entrepreneur
    • #BusinessTips
    • #StartupLife
  3. Creative Content

    • #ArtWork
    • #Photography
    • #Writing
    • #Design

Timing

  • Use trending hashtags
  • Event-specific timing
  • Regular updates
  • Consistent usage

Measuring Success

Metrics to Track

  1. Engagement

    • Likes
    • Comments
    • Shares
    • Saves
  2. Reach

    • Views
    • Impressions
    • Profile visits
    • Followers gained
  3. Performance

    • Top performing tags
    • Time of engagement
    • User response
    • Growth trends

Common Mistakes to Avoid

Don'ts

  1. Overusing Hashtags

    • Spam-like behavior
    • Irrelevant tags
    • Too many per post
    • Repetitive usage
  2. Poor Research

    • Wrong meaning
    • Outdated tags
    • Inappropriate context
    • Banned hashtags
  3. Inconsistency

    • Random usage
    • Irregular posting
    • Mixed messaging
    • Poor planning

Troubleshooting

Common Issues

  1. Hashtags Not Working

    • Check spelling
    • Verify restrictions
    • Update app
    • Wait for indexing
  2. Low Engagement

    • Review strategy
    • Check timing
    • Analyze competition
    • Adjust approach
  3. Shadowbanning

    • Avoid spam
    • Use relevant tags
    • Follow guidelines
    • Contact support

Next Steps

Ready to explore more?

  1. Learn about exploring your feed →
  2. Start using hashtags in your posts
  3. Track your hashtag performance

Remember: Effective hashtag use is about quality and relevance, not quantity. Take time to research and use hashtags that truly match your content and audience.